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390 lines
11 KiB
PHP
390 lines
11 KiB
PHP
<?php
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/**
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* The Local SEO module.
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*
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* @since 0.9.0
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* @package RankMath
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* @subpackage RankMath\Local_Seo
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* @author Rank Math <support@rankmath.com>
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*/
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namespace RankMath\Local_Seo;
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use RankMath\Helper;
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use RankMath\Traits\Ajax;
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use RankMath\Traits\Hooker;
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use RankMath\Helpers\Str;
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use RankMath\Helpers\Param;
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defined( 'ABSPATH' ) || exit;
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/**
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* Local_Seo class.
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*/
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class Local_Seo {
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use Ajax, Hooker;
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/**
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* The Constructor.
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*/
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public function __construct() {
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$this->action( 'after_setup_theme', 'location_sitemap' );
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$this->filter( 'rank_math/settings/title', 'add_settings' );
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$this->filter( 'rank_math/json_ld', 'organization_or_person', 9, 2 );
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}
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/**
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* Init Local SEO Sitemap.
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*/
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public function location_sitemap() {
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if (
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Helper::is_module_active( 'sitemap' ) &&
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'company' === Helper::get_settings( 'titles.knowledgegraph_type' ) &&
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$this->do_filter( 'sitemap/locations', false )
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) {
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new KML_File();
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}
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}
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/**
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* Add module settings in Titles & Meta panel.
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*
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* @param array $tabs Array of option panel tabs.
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*
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* @return array
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*/
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public function add_settings( $tabs ) {
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$tabs['local']['file'] = dirname( __FILE__ ) . '/views/titles-options.php';
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return $tabs;
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}
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/**
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* Add Person/Organization schema.
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*
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* @param array $data Array of JSON-LD data.
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* @param JsonLD $json_ld The JsonLD instance.
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*
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* @return array
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*/
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public function organization_or_person( $data, $json_ld ) {
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if ( ! $json_ld->can_add_global_entities( $data ) ) {
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return $data;
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}
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$entity = [
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'@type' => '',
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'@id' => '',
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'name' => '',
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'url' => get_home_url(),
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];
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$social_profiles = $json_ld->get_social_profiles();
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if ( ! empty( $social_profiles ) ) {
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$entity['sameAs'] = $social_profiles;
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}
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$json_ld->add_prop( 'email', $entity );
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$json_ld->add_prop( 'url', $entity );
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$json_ld->add_prop( 'address', $entity );
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$json_ld->add_prop( 'image', $entity );
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switch ( Helper::get_settings( 'titles.knowledgegraph_type' ) ) {
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case 'company':
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$this->add_place_entity( $data, $json_ld );
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$data['publisher'] = $this->organization( $entity, $data );
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break;
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case 'person':
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$data['publisher'] = $this->person( $entity, $json_ld );
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break;
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}
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return $data;
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}
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/**
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* Add place entity to use in the Organization schema.
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*
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* @param array $data Array of JSON-LD data.
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* @param JsonLD $jsonld The JsonLD instance.
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*/
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private function add_place_entity( &$data, $jsonld ) {
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$properties = [];
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$this->add_geo_cordinates( $properties );
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$jsonld->add_prop( 'address', $properties );
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if ( empty( $properties ) ) {
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return;
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}
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$data['place'] = array_merge(
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[
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'@type' => 'Place',
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'@id' => home_url( '/#place' ),
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],
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$properties
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);
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}
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/**
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* Structured data for Organization.
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*
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* @param array $entity Array of JSON-LD entity.
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* @param array $data Array of JSON-LD data.
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*/
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private function organization( $entity, $data ) {
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$name = Helper::get_settings( 'titles.knowledgegraph_name' );
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$type = Helper::get_settings( 'titles.local_business_type' );
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$entity['@type'] = $type ? $type : 'Organization';
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$entity['@id'] = home_url( '/#organization' );
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$entity['name'] = $name ? $name : get_bloginfo( 'name' );
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if ( is_singular() && 'Organization' !== $type ) {
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$entity['@type'] = \array_values( array_filter( [ $type, 'Organization' ] ) );
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}
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// Price Range.
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if ( $price_range = Helper::get_settings( 'titles.price_range' ) ) { // phpcs:ignore
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$entity['priceRange'] = $price_range;
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}
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$this->add_contact_points( $entity );
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$this->add_business_hours( $entity );
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$this->add_additional_details( $entity );
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// Add reference to the place entity.
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if ( isset( $data['place'] ) ) {
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$entity['location'] = [ '@id' => $data['place']['@id'] ];
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}
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return $this->sanitize_organization_schema( $entity, $type );
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}
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/**
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* Structured data for Person.
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*
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* @param array $entity Array of JSON-LD entity.
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* @param JsonLD $json_ld JsonLD instance.
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*/
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private function person( $entity, $json_ld ) {
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$name = Helper::get_settings( 'titles.knowledgegraph_name' );
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if ( ! $name ) {
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return false;
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}
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$entity['@type'] = is_singular()
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? [
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'Organization',
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'Person',
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]
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: 'Person';
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$entity['@id'] = home_url( '/#person' );
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$entity['name'] = $name;
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$json_ld->add_prop( 'phone', $entity );
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if ( isset( $entity['logo'] ) ) {
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$entity['image'] = [ '@id' => $entity['logo']['@id'] ];
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if ( ! is_singular() ) {
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$entity['image'] = $entity['logo'];
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unset( $entity['logo'] );
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}
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}
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return $entity;
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}
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/**
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* Add Contact points in the Organization schema.
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*
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* @param array $entity Array of JSON-LD entity.
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*/
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private function add_contact_points( &$entity ) {
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$phone_numbers = Helper::get_settings( 'titles.phone_numbers' );
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if ( empty( $phone_numbers ) ) {
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return;
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}
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$numbers = [];
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foreach ( $phone_numbers as $number ) {
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if ( empty( $number['number'] ) ) {
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continue;
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}
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$numbers[] = [
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'@type' => 'ContactPoint',
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'telephone' => $number['number'],
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'contactType' => $number['type'],
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];
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}
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if ( ! empty( $numbers ) ) {
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$entity['contactPoint'] = $numbers;
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}
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}
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/**
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* Add geo coordinates in Place entity.
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*
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* @param array $entity Array of JSON-LD entity.
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*/
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private function add_geo_cordinates( &$entity ) {
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$geo = Str::to_arr( Helper::get_settings( 'titles.geo' ) );
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if ( ! isset( $geo[0], $geo[1] ) ) {
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return;
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}
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$entity['geo'] = [
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'@type' => 'GeoCoordinates',
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'latitude' => $geo[0],
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'longitude' => $geo[1],
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];
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$entity['hasMap'] = 'https://www.google.com/maps/search/?api=1&query=' . join( ',', $geo );
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}
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/**
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* Add business hours in the Organization schema.
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*
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* @param array $entity Array of JSON-LD entity.
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*/
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private function add_business_hours( &$entity ) {
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$opening_hours = $this->get_opening_hours();
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if ( empty( $opening_hours ) ) {
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return;
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}
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$entity['openingHours'] = [];
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foreach ( $opening_hours as $time => $days ) {
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$entity['openingHours'][] = join( ',', $days ) . ' ' . $time;
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}
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}
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/**
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* Get Business opening hours.
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*
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* @return bool|array
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*/
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private function get_opening_hours() {
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$hours = Helper::get_settings( 'titles.opening_hours' );
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if ( ! is_array( $hours ) ) {
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return false;
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}
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$opening_hours = [];
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foreach ( $hours as $hour ) {
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if ( empty( $hour['time'] ) ) {
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continue;
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}
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$opening_hours[ $hour['time'] ][] = $hour['day'];
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}
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return $opening_hours;
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}
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/**
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* Add additional details in the Organization schema.
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*
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* @param array $entity Array of JSON-LD entity.
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*/
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private function add_additional_details( &$entity ) {
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$description = Helper::get_settings( 'titles.organization_description' );
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if ( $description ) {
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$entity['description'] = $description;
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}
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$properties = Helper::get_settings( 'titles.additional_info' );
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if ( empty( $properties ) ) {
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return;
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}
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foreach ( $properties as $property ) {
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if ( empty( $property['value'] ) ) {
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continue;
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}
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$type = $property['type'];
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if ( 'numberOfEmployees' === $type ) {
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$parts = explode( '-', $property['value'] );
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if ( empty( $parts[1] ) ) {
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$entity['numberOfEmployees'] = [
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'@type' => 'QuantitativeValue',
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'value' => $parts[0],
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];
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continue;
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}
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$entity['numberOfEmployees'] = [
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'@type' => 'QuantitativeValue',
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'minValue' => $parts[0],
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'maxValue' => $parts[1],
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];
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continue;
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}
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$entity[ $type ] = $property['value'];
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}
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}
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/**
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* Sanitize structured data for different organization types.
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*
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* @param array $entity Array of Schema structured data.
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* @param string $type Type of organization.
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*
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* @return array Sanitized data.
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*/
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private function sanitize_organization_schema( $entity, $type ) {
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$types = [
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'op' => [ 'Organization', 'Corporation', 'EducationalOrganization', 'CollegeOrUniversity', 'ElementarySchool', 'HighSchool', 'MiddleSchool', 'Preschool', 'School', 'SportsTeam', 'MedicalOrganization', 'DiagnosticLab', 'Pharmacy', 'VeterinaryCare', 'PerformingGroup', 'DanceGroup', 'MusicGroup', 'TheaterGroup', 'GovernmentOrganization', 'NGO', 'Airline', 'Consortium', 'Funding Scheme', 'FundingAgency', 'LibrarySystem', 'NewsMediaOrganization', 'Project', 'SportsOrganization', 'WorkersUnion' ],
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'logo' => [ 'AnimalShelter', 'AutomotiveBusiness', 'Campground', 'ChildCare', 'DryCleaningOrLaundry', 'Dentist', 'EmergencyService', 'FireStation', 'PoliceStation', 'EntertainmentBusiness', 'AdultEntertainment', 'AmusementPark', 'ArtGallery', 'Casino', 'ComedyClub', 'MovieTheater', 'NightClub', 'EmploymentAgency', 'TravelAgency', 'Store', 'AutoPartsStore', 'BikeStore', 'BookStore', 'ClothingStore', 'ComputerStore', 'ConvenienceStore', 'DepartmentStore', 'ElectronicsStore', 'Florist', 'FurnitureStore', 'GardenStore', 'GroceryStore', 'HardwareStore', 'HobbyShop', 'HomeGoodsStore', 'JewelryStore', 'LiquorStore', 'MensClothingStore', 'MobilePhoneStore', 'MovieRentalStore', 'MusicStore', 'OfficeEquipmentStore', 'OutletStore', 'PawnShop', 'PetStore', 'ShoeStore', 'SportingGoodsStore', 'TireShop', 'ToyStore', 'WholesaleStore', 'FinancialService', 'Hospital', 'MovieTheater', 'HomeAndConstructionBusiness', 'Electrician', 'GeneralContractor', 'Plumber', 'InternetCafe', 'Library', 'LocalBusiness', 'LodgingBusiness', 'Hostel', 'Hotel', 'Motel', 'BedAndBreakfast', 'Campground', 'RadioStation', 'RealEstateAgent', 'RecyclingCenter', 'SelfStorage', 'ShoppingCenter', 'SportsActivityLocation', 'BowlingAlley', 'ExerciseGym', 'GolfCourse', 'HealthClub', 'PublicSwimmingPool', 'Resort', 'SkiResort', 'SportsClub', 'TennisComplex', 'StadiumOrArena', 'TelevisionStation', 'TouristInformationCenter', 'MovingCompany', 'InsuranceAgency', 'ProfessionalService', 'HVACBusiness', 'AutoBodyShop', 'AutoDealer', 'AutoPartsStore', 'AutoRental', 'AutoRepair', 'AutoWash', 'GasStation', 'MotorcycleDealer', 'MotorcycleRepair', 'AccountingService', 'AutomatedTeller', 'FoodEstablishment', 'Bakery', 'BarOrPub', 'Brewery', 'CafeOrCoffeeShop', 'FastFoodRestaurant', 'IceCreamShop', 'Restaurant', 'Winery', 'GovernmentOffice', 'PostOffice', 'HealthAndBeautyBusiness', 'BeautySalon', 'DaySpa', 'HairSalon', 'HealthClub', 'NailSalon', 'TattooParlor', 'HousePainter', 'Locksmith', 'Notary', 'RoofingContractor', 'LegalService', 'Physician', 'Optician', 'MedicalBusiness', 'MedicalClinic', 'BankOrCreditUnion', 'CovidTestingFacility', 'ArchiveOrganization', 'Optician' ],
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];
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$perform = false;
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foreach ( $types as $func => $to_check ) {
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if ( in_array( $type, $to_check, true ) ) {
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$perform = 'sanitize_organization_' . $func;
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break;
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}
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}
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return $perform ? $this->$perform( $entity ) : $entity;
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}
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/**
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* Remove `openingHours`, `priceRange` properties
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* from the Schema entity.
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*
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* @param array $entity Array of Schema structured data.
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*
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* @return array Sanitized data.
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*/
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private function sanitize_organization_op( $entity ) {
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unset( $entity['openingHours'], $entity['priceRange'] );
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return $entity;
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}
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/**
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* Change `logo` property to `image` & `contactPoint` to `telephone`.
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*
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* @param array $entity Array of schema data.
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*
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* @return array Sanitized data.
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*/
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private function sanitize_organization_logo( $entity ) {
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if ( isset( $entity['logo'] ) ) {
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$entity['image'] = [ '@id' => $entity['logo']['@id'] ];
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}
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if ( isset( $entity['contactPoint'] ) ) {
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$entity['telephone'] = $entity['contactPoint'][0]['telephone'];
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unset( $entity['contactPoint'] );
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}
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return $entity;
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}
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}
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